Dear CSEA Members,
It is with immense pride and excitement that I share with you the incredible outcome of our spirited Media Days held in May. Our union's solidarity, dedication, and personality were on full display, resulting in the creation of something truly extraordinary - our first-ever 30-second ad spot titled "Who is CSEA?"
The idea behind Media Days was to capture the essence of CSEA, to bring forth the stories, the faces, and the passion that define who we are as a collective force. The event was a reflection of our diverse membership's commitment to common goals.
It began with candid sit-down interviews with our council leaders, offering intimate glimpses into their motivations, aspirations, and the boundless energy they channel into driving our union forward. One of the highlights was the rally at the Governor's mansion - a spirited convergence of voices and aspirations that resonated through the streets of Hartford. Clips of this rally are interspersed throughout the ad and will also be included in future videos. The "Who is CSEA?" ad spot encapsulates the essence of CSEA, embodying the spirit of CSEA members showing up and fighting for the betterment of all.
As your Communications Director, I'm thrilled to share this first ad with the promise of many more to come. Together with the production team, we are crafting videos that spotlight each council's unique journey, challenges, and triumphs. These videos will soon be available on our YouTube channel, social media platforms, and our website. They're not just videos; they're potent tools for organizing, designed to inspire you, our members, to actively participate and champion our shared cause.
So, as we move forward, let's celebrate the "Who is CSEA?" ad spot and the upcoming videos as testaments to our journey, our values, and our aspirations. Please share these on your social media accounts so everyone knows who CSEA is!